{"id":18184,"date":"2022-08-02T02:02:17","date_gmt":"2022-08-02T00:02:17","guid":{"rendered":"https:\/\/www.smuchok.com\/service\/"},"modified":"2026-07-11T18:24:25","modified_gmt":"2026-07-11T16:24:25","slug":"service","status":"publish","type":"page","link":"https:\/\/www.smuchok.com\/en\/service\/","title":{"rendered":"Service"},"content":{"rendered":"\t\t
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\r\n\t\t\tOur service packages\t\t\r\n\t\t<\/h1>\r\n\t\t\t\t\t
Four packages for solving various business tasks<\/span><\/div>\r\n\t\t\t<\/div>\r\n<\/div>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t
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\r\r\n \r\n \"\"\r\n \r\n <\/div>\r\r\n \r\n \r\n \r\n<\/div>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t
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\r\n\t\t\tLight\n\t\t\r\n\t\t<\/h2>\r\n\t\t\t\t\t
Logo + layouts<\/span><\/div>\r\n\t\t\t<\/div>\r\n<\/div>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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WHAT’S INCLUDED?<\/strong><\/p>\t<\/div>\r\n<\/div>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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  1. Logo design<\/strong>
    Up to three versions, shown sequentially<\/li>
  2. Color theme<\/strong>
    Based on the logo<\/li>
  3. All necessary logo versions<\/strong>
    From 3 versions for easy use of the logo on anything<\/li>
  4. Presentation of your logo<\/strong>
    Send it to clients and contractors for a better understanding of your brand<\/li>
  5. Instructions for designers<\/strong> (mini logobook)
    Send it and forget about confusing questions from designers<\/li>
  6. Full set of source files<\/strong>
    Vectors, images with\/without background, for social networks, fonts, instructions, etc.<\/li>
  7. Layout design<\/strong>
    These will be only the layouts that your business needs<\/li>
  8. Preparation of layouts for printing\/website<\/strong>
    All possible problems with printing and posting on the Internet are solved<\/li>
  9. Recommendations for printing<\/strong>
    What to print on? Where? How? Why? We have the answer to everything<\/li><\/ol>\t<\/div>\r\n<\/div>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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    DEVELOPMENT TIMEFRAME<\/strong><\/p>\t<\/div>\r\n<\/div>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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    about 4 weeks
    (depending on the number and complexity of layouts)<\/p>\t<\/div>\r\n<\/div>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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    \r\r\n \r\r\n \r\n \r\r\n Profile\r\n <\/span>\r\r\n <\/a>\r\r\n<\/div>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t
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    \r\r\n \r\n \"\"\r\n \r\n <\/div>\r\r\n \r\n \r\n \r\n<\/div>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t
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    \r\r\n \r\n \"\"\r\n \r\n <\/div>\r\r\n \r\n \r\n \r\n<\/div>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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    \r\n\t\t\tPlus\n\t\t\r\n\t\t<\/h2>\r\n\t\t\t\t\t
    Logo + layouts + guidelines<\/span><\/div>\r\n\t\t\t<\/div>\r\n<\/div>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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    WHAT’S INCLUDED?<\/strong><\/p>\t<\/div>\r\n<\/div>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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    DEVELOPMENT TIMEFRAME<\/strong><\/p>\t<\/div>\r\n<\/div>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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    1. Everything in the \u201cLight (logo + layouts)\u201d package<\/strong>
      Yes, all 9 items + the following<\/p><\/li>

    2. Guideline layout<\/strong>
      A guideline (brand visual identity system) is a PDF document, approximately 70 pages long, that defines the main elements of the brand (logo, colors, fonts, graphics, photo style) and describes the algorithms for building various layouts. This ensures that the brand looks recognizable on all corporate identity media.<\/p>

      It includes:<\/strong><\/p>

      \u2022 Definition of key brand elements.
      \u2022 Permissible uses of each version of the logo.
      \u2022 Regulations for the use of key visual identifiers.
      \u2022 Brand fonts: which ones to use and in what proportions.
      \u2022 Color selection: basic palette, extended palette, and functional colors.
      \u2022 Printing recommendations: layouts prepared for printing and specified types and methods of printing for each of them.
      \u2022 Branded graphics: style of illustrations, icons, backgrounds, and visual effects.
      \u2022 Rules for building layouts to ensure visual integrity and brand recognition.<\/p><\/li><\/ol>\t<\/div>\r\n<\/div>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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      about 5 weeks
      (depending on the number and complexity of layouts)<\/p>\t<\/div>\r\n<\/div>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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      \r\r\n \r\r\n \r\n \r\r\n Profile\r\n <\/span>\r\r\n <\/a>\r\r\n<\/div>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t
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      \r\r\n \r\n \"\"\r\n \r\n <\/div>\r\r\n \r\n \r\n \r\n<\/div>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t
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      \r\r\n \r\n \"\"\r\n \r\n <\/div>\r\r\n \r\n \r\n \r\n<\/div>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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      \r\n\t\t\tBase\t\t\r\n\t\t<\/h2>\r\n\t\t\t\t\t
      Logo + layouts + guidelines + website<\/span><\/div>\r\n\t\t\t<\/div>\r\n<\/div>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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      WHAT’S INCLUDED?<\/strong><\/p>\t<\/div>\r\n<\/div>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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      1. Everything in the \u201cPlus (logo + layouts + guidelines)\u201d package<\/strong>
        Yes, all 10 items + the following<\/p><\/li>

      2. Fully functional website<\/strong>
        Open to visitors 24\/7.<\/p><\/li>

      3. Responsive design<\/strong>
        The site is optimized for correct display on all types of devices, including smartphones, tablets, and desktop computers.<\/p><\/li>

      4. Consistent design<\/strong>
        The visual style of the site corresponds to the approved brand strategy, ensuring recognition and a professional look.<\/p><\/li>

      5. Initial SEO optimization<\/strong>
        The site structure and content are optimized for search engines, ensuring improved visibility.<\/p><\/li>

      6. Content management system (CMS)<\/strong>
        Allows site administrators to update important content and information.<\/p><\/li>

      7. Technical support<\/strong>
        Customers can seek assistance in case of technical problems.<\/p><\/li>

      8. Three-month warranty<\/strong>
        After the website is launched, you will receive a warranty that we will provide the necessary monitoring and support.<\/p><\/li><\/ol>\t<\/div>\r\n<\/div>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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        DEVELOPMENT TIMEFRAME<\/strong><\/p>\t<\/div>\r\n<\/div>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

        \n\t\t\t\t
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        about 10 weeks
        (depending on the number and complexity of layouts and the website)<\/p>\t<\/div>\r\n<\/div>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

        \n\t\t\t\t
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        \r\r\n \r\r\n \r\n \r\r\n Profile\r\n <\/span>\r\r\n <\/a>\r\r\n<\/div>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t
        \n\n \n
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        \n\t\t\t\r\n
        \r\r\n \r\n \r\n \r\n
        \r\r\n \r\n \"\"\r\n \r\n <\/div>\r\r\n \r\n \r\n \r\n<\/div>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t
        \r\n
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        \r\r\n \r\n \r\n \r\n
        \r\r\n \r\n \"\"\r\n \r\n <\/div>\r\r\n \r\n \r\n \r\n<\/div>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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        \r\n\t\t\tBusiness\t\t\r\n\t\t<\/h2>\r\n\t\t\t\t\t
        Strategy + naming + logo + layouts + guidelines + website<\/span><\/div>\r\n\t\t\t<\/div>\r\n<\/div>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
        \n\t\t\t\t
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        WHAT’S INCLUDED?<\/strong><\/p>\t<\/div>\r\n<\/div>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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        1. Everything included in the \u201cBase (logo + layouts + guidelines + website)\u201d package<\/strong>
          Yes, all 17 items + the following<\/p><\/li>

        2. Brand strategy<\/strong> development
          Clear positioning, definition of values, uniqueness, and key advantages of the brand.<\/li>
        3. Naming<\/strong>
          Naming shapes first impressions and associations, helping to emphasize the brand’s positioning in the market. It is a tool that attracts the attention of the target audience.<\/li>

        4. Consolidated communication<\/strong>
          Consistent messaging that increases brand awareness and trust.<\/p><\/li>

        5. Well-defined target audience<\/strong>
          Analysis and understanding of key segments to help effectively attract customers.<\/p><\/li>

        6. Action plan<\/strong>
          Aimed at developing and scaling the brand.<\/p><\/li><\/ol>\t<\/div>\r\n<\/div>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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          DEVELOPMENT TIMEFRAME<\/strong><\/p>\t<\/div>\r\n<\/div>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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          about 20 weeks
          (depending on the number and complexity of layouts and the website, as well as the detail of the brand strategy)<\/p>\t<\/div>\r\n<\/div>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

          \n\t\t\t\t
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          \r\r\n \r\r\n \r\n \r\r\n Profile\r\n <\/span>\r\r\n <\/a>\r\r\n<\/div>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t
          \n\n \n
          \n
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          \r\n \t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t
          \n\n \n
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          \r\n\t\t\tDon\u2019t see a package that fits your needs?\t\t\r\n\t\t<\/h3>\r\n\t\t\t\t\t
          Contact us, and we\u2019ll create a personalized offer tailored specifically to you.<\/span><\/div>\r\n\t\t\t<\/div>\r\n<\/div>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
          \n\t\t\t\t
          \n\t\t\t\r\n
          \r\r\n \r\r\n \r\n \r\r\n Message on WhatsApp \r\n <\/span>\r\r\n <\/a>\r\r\n<\/div>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t
          \n\n
          <\/div>\n \n
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          \r\n\t\t\tService\t\t\r\n\t\t<\/h3>\r\n\t\t\t<\/div>\r\n<\/div>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
          \n\t\t\t\t
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          • Home<\/span><\/li><\/ul>\r\n<\/div>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t
            \n\n \n
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            01.<\/div>\r\r\n

            \u0411\u0440\u0435\u043d\u0434-\u0441\u0442\u0440\u0430\u0442\u0435\u0433\u0456\u044f<\/h3>\r\r\n
            \u0412\u0430\u0436\u043b\u0438\u0432\u0430 \u0441\u043a\u043b\u0430\u0434\u043e\u0432\u0430 \u0434\u043b\u044f \u0435\u0444\u0435\u043a\u0442\u0438\u0432\u043d\u043e\u0433\u043e \u0441\u0442\u0430\u0440\u0442\u0443 \u0442\u0430 \u043b\u0435\u0433\u043a\u043e\u0433\u043e \u0437\u0440\u043e\u0441\u0442\u0430\u043d\u043d\u044f. \u0429\u043e\u0431 \u0437\u0443\u0441\u0438\u043b\u043b\u044f, \u0432\u043a\u043b\u0430\u0434\u0435\u043d\u0456 \u0432 \u0440\u043e\u0437\u0440\u043e\u0431\u043a\u0443 \u043f\u0440\u043e\u0434\u0443\u043a\u0442\u0443, \u043d\u0435 \u0431\u0443\u043b\u0438 \u0434\u0430\u0440\u0435\u043c\u043d\u0438\u043c\u0438.<\/div>\r\r\n <\/div>\r\r\n<\/div>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t
            \r\n
            \r\n \t\t
            \n\t\t\t\t
            \n\t\t\t
            \r\r\n
            \r\r\n
            02.<\/div>\r\r\n

            \u041b\u043e\u0433\u043e\u0442\u0438\u043f<\/h3>\r\r\n
            \u041f\u043e\u0442\u0440\u0456\u0431\u043d\u0438\u0439 \u0431\u0430\u0437\u043e\u0432\u0438\u0439 \u043d\u043e\u0441\u0456\u0439 \u0434\u043b\u044f \u0435\u0444\u0435\u043a\u0442\u0438\u0432\u043d\u043e\u0433\u043e \u043f\u0440\u043e\u0441\u0443\u0432\u0430\u043d\u043d\u044f, \u043f\u0456\u0434\u0432\u0438\u0449\u0435\u043d\u043d\u044f \u0432\u043f\u0456\u0437\u043d\u0430\u0432\u0430\u043d\u043e\u0441\u0442\u0456, \u0442\u0440\u0430\u043d\u0441\u043b\u044e\u0432\u0430\u043d\u043d\u044f \u0446\u0456\u043d\u043d\u043e\u0441\u0442\u0435\u0439 \u0432\u0430\u0448\u043e\u0457 \u043a\u043e\u043c\u043f\u0430\u043d\u0456\u0457.<\/div>\r\r\n <\/div>\r\r\n<\/div>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t
            \r\n
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            03.<\/div>\r\r\n

            \u0424\u0456\u0440\u043c\u043e\u0432\u0438\u0439 \u0441\u0442\u0438\u043b\u044c<\/h3>\r\r\n
            \u0410\u043a\u0442\u0438\u0432, \u044f\u043a\u0438\u0439 \u0432\u043f\u043b\u0438\u0432\u0430\u0442\u0438\u043c\u0435 \u043d\u0430 \u0434\u043e\u0445\u0456\u0434 \u0432\u0430\u0448\u043e\u0457 \u043a\u043e\u043c\u043f\u0430\u043d\u0456\u0457, \u0441\u0442\u0432\u043e\u0440\u044e\u044e\u0447\u0438 \u0434\u043e\u0434\u0430\u0442\u043a\u043e\u0432\u0438\u0439 \u043f\u0440\u0438\u0431\u0443\u0442\u043e\u043a.<\/div>\r\r\n <\/div>\r\r\n<\/div>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t
            \r\n
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            \r\r\n
            \r\r\n
            04.<\/div>\r\r\n

            \u041f\u0440\u043e\u0441\u0443\u0432\u0430\u043d\u043d\u044f<\/h3>\r\r\n
            \u0415\u0444\u0435\u043a\u0442\u0438\u0432\u043d\u0430 \u0441\u043a\u043b\u0430\u0434\u043e\u0432\u0430 \u043f\u0440\u043e\u0434\u0430\u0436\u0456\u0432, \u0449\u043e \u043d\u0430\u0446\u0456\u043b\u0435\u043d\u0430 \u043d\u0430 \u0437\u0431\u0456\u043b\u044c\u0448\u0435\u043d\u043d\u044f \u0430\u0443\u0434\u0438\u0442\u043e\u0440\u0456\u0457 \u043f\u0440\u0438\u0445\u0438\u043b\u044c\u043d\u0438\u043a\u0456\u0432 \u0431\u0440\u0435\u043d\u0434\u0443, \u043f\u0456\u0434\u0432\u0438\u0449\u0435\u043d\u043d\u044f \u0432\u043f\u0456\u0437\u043d\u0430\u0432\u0430\u043d\u043e\u0441\u0442\u0456 \u0442\u0430 \u0434\u043e\u0432\u0456\u0440\u0438.<\/div>\r\r\n <\/div>\r\r\n<\/div>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t
            \n\n \n
            \n
            \r\n
            \r\n \t\t
            \n\t\t\t\t
            \n\t\t\t\r\n
            \r\r\n \r\n \r\n \r\n
            \r\r\n \r\n \r\n \r\n <\/div>\r\r\n \r\n \r\n \r\n<\/div>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t
            \r\n
            \r\n \t\t
            \n\t\t\t\t
            \n\t\t\t
            \r\n\t
            \r\n\t\t

            \r\n\t\t\t\u0420\u043e\u0437\u0440\u043e\u0431\u043a\u0430 \u043b\u043e\u0433\u043e\u0442\u0438\u043f\u0443\t\t\r\n\t\t<\/h2>\r\n\t\t\t<\/div>\r\n<\/div>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
            \n\t\t\t\t
            \n\t\t\t
            \r\r\n
            \r\r\n \r\n \r\n
            \r\r\n

            3 \u0440\u0456\u0437\u043d\u043e\u043f\u043b\u0430\u043d\u043e\u0432\u0438\u0445 \u0432\u0430\u0440\u0456\u0430\u043d\u0442\u0438<\/h3>\r\r\n
            \u041f\u043e\u043a\u0430\u0437\u0443\u0454\u043c\u043e \u041f\u041e\u0421\u041b\u0406\u0414\u041e\u0412\u041d\u041e \u0437 \u0434\u043e\u043e\u043f\u0440\u0430\u0446\u044e\u0432\u0430\u043d\u043d\u044f\u043c \u043e\u0434\u043d\u043e\u0433\u043e \u0456\u0437 \u043d\u0438\u0445<\/div>\r\r\n <\/div>\r\r\n <\/div>\r\r\n<\/div>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
            \n\t\t\t\t
            \n\t\t\t